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Case Writing Fall 2025 Midpoint Presentation

#Global BBA #Case Writing

Case Writing Midpoint Presentations

Students showcased their progress at the recent midpoint case presentation, where two representatives presented the work developed so far. The session featured cases on Twitter and JICA, highlighting diverse perspectives and prompting discussions on topics such as Entrepreneurship, Organization Management, and Leadership.

During the event, students gained valuable feedback from faculty and peers, helping them identify specific areas for improvement. This session also provided an opportunity to learn from the diverse approaches of their classmates. Students are now using these insights to further develop their cases for the final submission.

Global BBA Program Case Writing

NUCB Global BBA Program includes Case Writing as an important part of the curriculum, serving as an alternative to a traditional bachelor’s thesis. Over the course of two years, 3rd and 4th year students work through four case seminars, learning how to create original business cases and insight notes under the guidance of a case advisor, while analyzing real companies and business situations.

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