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Oleksandr, Heilbronn University of Applied Sciences, Germany

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Oleksandr (Ukraine)

Oleksandr, better known as Sasha among his friends and classmates, is a 21-year-old Ukrainian student currently pursuing his degree at Heilbronn University in Germany. Passionate about international business and driven by a global mindset, he decided to join NUCB Undergraduate School for an exchange semester to broaden his academic and cultural perspectives.

What attracted you to Japan and NUCB?

I chose Japan because I’ve always been fascinated by the country’s ability to seamlessly blend deep-rooted tradition with cutting-edge technological innovation. For a business student, Japan offers a unique case study in efficiency and corporate culture that you simply cannot find anywhere else in the world.

When it came to selecting a university, NUCB stood out as the clear choice due to its prestigious triple-crown accreditation and its focus on the Case Method. Coming from a German university, I was looking for a highly interactive environment where I could move beyond theory and engage in real-world decision-making.

What was your first impression of Japan when you arrived?

Arriving in Nagoya, I was immediately struck by the profound contrast in societal behavior and the quiet efficiency that defines Japanese life. It felt like entering a completely different world where the level of mutual respect and public order is unlike anything I have experienced in Europe. Seeing how a modern, bustling city operates with such seamless harmony gave me an instant appreciation for the unique cultural values that drive this country.

How do you feel about learning through the case method?

The Case Method has been the highlight of my academic experience, as it rewards a proactive and curious mindset. I’ve found that the secret to success is thorough preparation — not just reading the material, but diving into the context behind the facts. By researching "tangential" information and industry backgrounds, I can better understand the underlying reasoning behind strategic decisions, which makes classroom discussions incredibly rewarding and insightful.

What are some of the challenges and opportunities of studying in a multicultural environment at NUCB?

The greatest opportunity of studying at NUCB is the concentration of diverse global perspectives in a single classroom. The most rewarding moments occur during debates on relevant business topics, where success depends on more than just making a point; it requires truly understanding the opponent’s position.

The real challenge and the most interesting part of the process is identifying the cultural and societal forces that shaped the other perspective. Navigating these differences teaches you to look past your own assumptions and appreciate the complex backgrounds that influence global decision-making. This environment turns every discussion into a lesson in diplomacy and critical thinking.

Which NUCB residence do you stay at?

I am currently staying at Hiroshi Hall. The biggest advantage is the proximity; being on Campus, just five minutes walk from classrooms allows for a seamless daily routine. The hall fosters a vibrant community through its common areas and dedicated study rooms, and I truly enjoy being so close to nature.

The main drawback is that traveling to central Nagoya can be both time-consuming and expensive, which limits how often I head into the city. However, the university offers rental bikes that provide a fantastic alternative. Cycling through the surrounding rural districts allows me to observe the authentic daily routines of the local people, which is an insight into "real" Japan that you would otherwise miss.

How would you describe the campus experience?  

There is a welcoming and open atmosphere that makes it easy to feel at home. The facilities are excellent, particularly the Canteen and Sora Cafe, which are top-tier spots for both socializing and refueling between cases. Additionally, while the gym is straightforward, its proximity and availability are a huge plus — having it right there on campus means there are truly "no more excuses" to skip a workout. Overall, the campus is perfectly designed to support both a high-intensity academic life and a healthy daily routine.

What advice would you give to students who are nervous about living abroad for the first time?

Living abroad is a powerful rite of passage that builds essential self-discipline, from navigating personal challenges to managing your own independence. It offers a depth of cultural insight impossible to find as a tourist, allowing you to truly understand the logic behind different ways of life. Immersing yourself in these "best practices" abroad provides a unique perspective that will permanently enrich your life and career back home.

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